Channel Guide
$36.00
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A Practical Guide to Channel Management
Build, grow and optimize profitable partner ecosystems. In today’s hyper-competitive B2B and SaaS landscape, managing channel partners well is a business imperative. Seasoned CMO and author Sebastian Pistritto gives a hands-on framework for scalable, revenue-driving partner programs that align with your go-to-market strategy, whether you are launching a new channel, optimizing an existing partner ecosystem or scaling through distributors, VARs or resellers.